If you haven’t read our previous article “12 Reasons AI PROVES Your OLD Customers Are A Hidden Goldmine” take a few moments and read it over now.
Now that having been established, we’ll share with you a few proven strategies that are working RIGHT NOW for companies like yours that leverage AI to get great results.
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The AI tools that we typically use to cross-sell to your existing customers, for back-end marketing & sales campaigns, are AI Voice Agents, AI powered Email Agents and AI powered SMS Chat Agents (especially in the case of eCommerce).
Our strategies are proprietary, so we’re not going to go into all the nuts and bolts of how they work. Yet what we can do is give you a 30,000 foot view of what they are, how they operate, the results they get and finally how you benefit from them.
Lastly, a major part of all of our strategies, is we have our A.I. Telemarketer call your customers, have a conversation with them and finally sign them up for your service/product OR book an appointment for a quote with your sales team. Contact us for a DEMO to see how it works & sounds.
A.I. STRATEGY 1: after we help you strategize and design an enticing cross-selling strategy, cross-selling your other services and other products that your customers would want, we design an email campaign as well as an AI outbound voice campaign to market it to your customers.
You’d be amazed at how many of your customers, who actually enjoyed your service/product, are actually in the market to buy more of what you sell. What is always shocking to our clients is when they start to contact their old customers only to find out that they’ve bought a product or service, from ANOTHER COMPANY, instead of buying it from them!
When asked why they bought from another company, customers always answer the same way… “I didn’t know your company even offered that. I thought you only offered what I bought from you”. We can almost guarantee that if you start contacting some of your old customers, you’re going to find that they bought products or services, that you offer, from one of your competitors.
We can tell you from experience this strategy is a slam dunk. And you know yourself that some of the people who didn’t buy from you before, told you it just wasn’t a good time right then. Yet 3 months later, 6 months later, 9 months later…it’s the perfect time and now they’re ready to buy!
A.I. STRATEGY 2: after we help you strategize and design an enticing Customer Loyalty Program strategy, cross-selling loyalty clubs, maintenance & service plans, premium support plans, etc. that your customers would absolutely want, we design an email campaign as well as an AI outbound voice campaign to market it to your customers.
There are even some savvy companies in the home improvement industry that learn how to leverage the strategy quite well. They’ll sell ‘No Clog Gutters’ to homeowners and then afterwards sell them an annual gutter cleaning plan. Understand, the gutters never get clogged yet branches, leaves and debris do get stuck on top of them. This is how these savvy home remodelers convert a one-time sale into a long term, passive annual income stream.
Yet virtually every business in every industry can have loyalty programs that generate money on either monthly, quarterly or an annual basis. For example, there are plumbing companies that sell maintenance plans for $450 per year. Homeowners get this and get greatly reduced pricing on any plumbing work that needs to get done. The Annual Maintenance plan gives them such a significant discount on future jobs that it more than pays for itself. Think of it as having your very own Amazon Prime Membership.
It works for any company that focuses on B2C or B2B. Ranging from IT companies, used or new car dealerships, computer repair shops, mortgage companies, lenders, dentist and more.
Besides this strategy generating monthly, quarterly or annual passive income, it ultimately is a customer loyalty program. Which means that even if a competitor with a lower price, contacts your existing customers, they remain loyal to you!
STRATEGY 3: after we help you strategize and design an enticing referral marketing campaign, complete with several referral programs that we determine your customers would love to participate in, we design an email campaign as well as an AI outbound voice campaign to market it to your customers.
You’d be amazed at how many of your customers, who actually enjoyed your service/ product, would happily refer you to their friends, family and colleagues. Especially if they got a visa gift card, gift certificates to a popular local restaurant chain, a FREE $300.00 shopping spree at Target (simply a $300.00 visa gift card), a significant discount on buying more of your services or products, etc.. The combination of an email marketing campaign (which we also provide for our clients) in combination with an AI outbound voice agent calling customers on the phone and then signing them up for your referral campaign, can drive in TONS OF REFERRAL CUSTOMERS automatically.
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Now that you’re armed with a few proven strategies that can drive more sales, annual recurring revenue (ARR) and referral customers in on a monthly basis, you’re ready to make it happen! All you need now is the right proven Business Growth Strategy, the right team to help you implement it and a perfectly designed Custom A.I. Solution to power it all 24 – 7 – 365!
Like to know more? Contact us for a 15 minute A.I. for Business Consultation & DEMO.
