Looking For The Perfect ‘Results Driven’ Email Marketing Company Yet Don’t Know Where To Turn?

SMARTER Prospecting Is Your Solution!
Whether you want to get started leveraging email marketing in your business or you’ve been doing it for some time, it never hurts to learn the latest developments about what email marketing can and cannot realistically do for your business. First of all, when it comes to generating and converting leads, there isn’t a more powerful digital marketing tactic than email marketing.
Here are a few recent statistics:
• Studies show that despite the growth and prominence of mobile messengers and chat applications, nearly 61 percent of consumers prefer brand interactions via email. This preference extends across genders and age groups.
• The widespread usage and increasing global relevance of email make email marketing more critical than ever before.
• Approximately 61 percent of email subscribers would like to receive promotional marketing emails every week and about 83 percent of customers spend more on a brand from which they received email marketing.
• Marketers report receiving an impressive 3,800 percent ROI or $38 in revenue for every dollar invested in an email marketing campaign.
• Email Marketing vs Social Media – 44 percent of users check their emails for brand promotions compared to only 4 percent that go to social media platforms for ad campaign details.
The bottom line is, email marketing is one of the best marketing methods for generating leads and delivering a high return on investment (ROI).
Can Email Marketing Work For You?
There’s a fallacy amongst some business owners that don’t believe email marketing would work for them. Just perusing some of the statistics from above should correct that fallacy for you. Email marketing works very well for not only ecommerce companies yet also for service based businesses as well.
Whether you’re selling a product or a service, the overall strategy for monetizing email marketing is the same. As it should be since your target audience are the same human beings regardless of what you’re selling!
While the overall strategy is the same whether you’re selling a product or service, the tactics actually change. Specifically, the copy, the offers, the design & formatting of the email message itself, the frequency of sending the emails as well as the content. After all these things are addressed, a well designed email marketing strategy and campaign can and will produce positive ROI as well as consistent results for you and your business.